Hello
Thanks for popping by. I'm Hazel Izzett - a freelance copywriter and marketing communications manager based in the UK.
I'll help you to find the right words for your marketing materials so that customers choose you. Better still, stay with you.
And if you need an extra pair of hands, I can manage your marketing campaigns end-to-end, so you can focus on the rest of your business.
What do you need?
Take a look at the key services I offer below and click through to find out more. If you need something that's not covered here, you're welcome to get in touch - I'll be happy to see if it's something I can help you with.
When writing marketing copy (for press ads, leaflets, mailings, emails, etc), there are lots of factors to consider. Your brand tone of voice. Your audience. Your competitors. The desired action or result. Features and benefits. But perhaps most importantly, the emotional hook that triggers a response. It's not easy getting the balance right. That's where I can help.
Operational or 'back-end' communications are there to inform customers about their product/account with you. It's easy to overlook the importance of these. But they are part of your overall customer experience, and can be essential in helping to retain your customers. High level, strategic customer communications (such as mergers or incident resolutions) are even more important in maintaining your relationships. Let me help you get the words right.
Getting your materials worked up and finalised can be time consuming. I can help manage your campaigns end-to-end and integrate them across channels, so you can keep your eye on your other priorities. From writing the copy to working with your design agency - I'll ensure the end result is spot on for you.
"Hazel has the ability to turn complicated product information into something that's easy to digest. She can pull out and enhance the key messages in a way that engages with our audience - a real benefit from my sales perspective."
Daniel Carrico, Head of Origination at Allia C&C
Get in touch
I'd love to hear from you and how my copywriting and marketing campaign management can help you. So please use the form below or drop me an email to tell me about what you need and we'll take it from there.